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US6301471B1 Expired / Lapsed US ⏱️ 0.0 years remaining

Online churn reduction and loyalty system

Assignee: Unwired Planet LLC
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Filing: 1998-11-02
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Granted: 2001-10-09
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Expires: 2018-11-02
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Abstract

Abstract A method and system are disclosed for providing subscriber loyalty and retention techniques These techniques are suitable for mobile devices with small screens and limited keypad communication. This system and method allows mobile subscribers who have been identified as being likely candidates for churning, to efficiently, visually and interactively, review an offer for a mobile service plan better meeting the subscriber's needs. The subscriber can review and execute the offer using the display and interface of a mobile device.

Inventors

  • 👤 Cynthia N. Dahm
  • 👤 Andrew L. Laursen

Bibliographic Details

Application Number —
Jurisdiction US
Data Source google_patents
Last Synchronized 2026-10-24 10:24
CPC Classifications
H; H04; H04W; H04W4/00; H04W8/00; H04W8/18; H04B; H04B7/00; H04B7/24; H04B7/26; H04M; H04M15/00; H04M15/80; H04M15/8083; H04M2215/00; H04M2215/01; H04M2215/0184; H04M2215/0192; H04M2215/32; H04W4/12; H04W88/00; H04W88/18; H04W88/182; H04W88/184

Claims Analysis

Total Claims: 17
Claim 1
Independent Claim 134 words
A method for automatically messaging subscribers, said method comprising: monitoring subscriber behavior to acquire and store subscriber behavior information for a plurality of subscribers, each using a mobile device; predicting a churn likelihood indicator for each of the subscribers based on the subscriber behavior information corresponding thereto; comparing the churn likelihood indicator with a predetermined threshold to produce a comparison result for each of the subscribers; and automatically sending an electric message to the mobile device corresponding to a subscriber being one of the subscribers when the subscriber is susceptible to churning based on the comparison result, the electronic message being automatically sent including an offer to a subscriber service opportunity that is being made available to the subscriber, wherein the electronic message is displayable on a display screen of the mobile device direct.
Claim 2
Independent Claim 134 words
A method for automatically messaging subscribers, said method comprising: monitoring subscriber behavior to acquire and store subscriber behavior information for a plurality of subscribers, each using a mobile device; predicting a churn likelihood indicator for each of the subscribers based on the subscriber behavior information corresponding thereto; comparing the churn likelihood indicator with a predetermined threshold to produce a comparison result for each of the subscribers; and automatically sending an electric message to the mobile device corresponding to a subscriber being one of the subscribers when the subscriber is susceptible to churning based on the comparison result, the electronic message being automatically sent including an offer to a subscriber service opportunity that is being made available to the subscriber, wherein the electronic message is displayable on a display screen of the mobile device direct.
Claim 3
Dependent Claim 19 words
A method as recited in claim 1 , wherein further comprises: the electronic message is in a markup language.
Claim 4
Dependent Claim 55 words
A method as recited in claim 1 , wherein the offer includes a list of selectable items, each identified by a link; and said method further comprises: receiving a message from the mobile device when one of the selectable items is selected, wherein the message includes the link identifying the one of the selectable items.
Claim 5
Dependent Claim 33 words
A method as recited in claim 3 , wherein said method further comprises: providing, according to the link, access to the one of the selectable items selected by the one of the subscribers.
Claim 6
Dependent Claim 18 words
A method as recited in claim 1 , wherein the subscribers are subscribers to wireless data communication services.
Claim 7
Independent Claim 126 words
A method for automatically messaging subscribers, said method comprising: receiving a customer service message at a mobile device of a subscriber, the customer service message including a list of selectable service opportunities, and the customer service message being automatically generated and forwarded to the mobile device by a service provider to the mobile device for the subscriber based on a likelihood that the subscriber will churn; notifying the subscriber of the customer service message; displaying the list of selectable service opportunities on a display screen of the mobile device when the subscriber responds to the customer service message; and sending to the service provider a message identifying one of the selectable service opportunities when the one of the selectable service opportunities is accepted by the subscriber.
Claim 8
Independent Claim 126 words
A method for automatically messaging subscribers, said method comprising: receiving a customer service message at a mobile device of a subscriber, the customer service message including a list of selectable service opportunities, and the customer service message being automatically generated and forwarded to the mobile device by a service provider to the mobile device for the subscriber based on a likelihood that the subscriber will churn; notifying the subscriber of the customer service message; displaying the list of selectable service opportunities on a display screen of the mobile device when the subscriber responds to the customer service message; and sending to the service provider a message identifying one of the selectable service opportunities when the one of the selectable service opportunities is accepted by the subscriber.
Claim 9
Dependent Claim 24 words
A method as recited in claim 6 , wherein the customer service message is in a mark-up language and the link is a URL.
Claim 10
Dependent Claim 18 words
A method as recited in claim 6 , wherein the subscribers are subscribers to wireless data communication services.
Claim 11
Dependent Claim 146 words
A computer readable medium including computer program code for automatically messaging subscribers, said computer readable medium comprising: computer program code for monitoring subscriber behavior to acquire and store subscriber behavior information for a plurality of subscribers, each using a mobile device; computer program code for predicting a churn likelihood indicator for each of the subscribers based on the subscriber behavior information corresponding thereto; computer program code for comparing the churn likelihood indicator with a predetermined threshold to produce a comparison result for each of the subscribers; and computer program code for automatically sending an electronic message to the mobile device corresponding to one of the subscribers when the subscriber is susceptible to churning based on the comparison result, the electronic message being automatically sent including an offer to a subscriber service opportunity, wherein the electronic message is displayable on a display screen of the mobile device.
Claim 12
Dependent Claim 146 words
A computer readable medium including computer program code for automatically messaging subscribers, said computer readable medium comprising: computer program code for monitoring subscriber behavior to acquire and store subscriber behavior information for a plurality of subscribers, each using a mobile device; computer program code for predicting a churn likelihood indicator for each of the subscribers based on the subscriber behavior information corresponding thereto; computer program code for comparing the churn likelihood indicator with a predetermined threshold to produce a comparison result for each of the subscribers; and computer program code for automatically sending an electronic message to the mobile device corresponding to one of the subscribers when the subscriber is susceptible to churning based on the comparison result, the electronic message being automatically sent including an offer to a subscriber service opportunity, wherein the electronic message is displayable on a display screen of the mobile device.
Claim 13
Dependent Claim 21 words
The computer readable medium as recited in claim 9 , wherein the electronic message is in a form of markup language.
Claim 14
Dependent Claim 63 words
The computer readable medium as recited in claim 9 , wherein the offer includes a list of selectable items, each identified by a link; and the computer readable medium further comprises: computer program code for receiving a message from the mobile device when one of the selectable items is selected, wherein the message includes the link identifying the one of the selectable items.
Claim 15
Dependent Claim 40 words
The computer readable medium as recited in claim 11 , the computer readable medium further comprising: computer program code for providing, based on the link, access to the one of the selectable items selected by the one of the subscribers.
Claim 16
Dependent Claim 36 words
The computer readable medium as recited in claim 12 , wherein the one of the selectable items is offered to the one of the subscribers in exchange for agreeing to a contract with a longer term.
Claim 17
Dependent Claim 22 words
The computer readable medium as recited in claim 9 , wherein the electronic message is sent through a Short Message Service (SMS).

USPTO Annuity & Maintenance Windows

Annuity Stage Window Opens Payment Deadline Surcharge Period Until Estimated Fee Status
3.5 Years (Year 4) 2004-10-08 2005-04-09 2005-10-09 $2000.00 Window Closed / Lapsed
7.5 Years (Year 8) 2008-10-08 2009-04-09 2009-10-09 $3760.00 Window Closed / Lapsed
11.5 Years (Year 12) 2012-10-08 2013-04-09 2013-10-09 $7700.00 Window Closed / Lapsed

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